Senior UX/Product Designer with over a decade of experience crafting intuitive, user-centered experiences across mobile, web, and physical touchpoints. Expert in end-to-end product design, design systems, and cross-functional collaboration, with a proven record of improving usability, adoption, and satisfaction. Experienced in both startup and corporate environments, merging strategic vision with hands-on execution to deliver scalable, accessible, and engaging experiences.

• End-to-end product design · UX strategy & research · Interaction & visual design · Design systems · Accessibility (WCAG) · Rapid prototyping · Agile collaboration · Cross-functional leadership · User testing & analytics · Tools: Figma, Framer, Miro, Notion, Adobe Creative Suite, Jira

June 2020 - Present
Daniel Brooks Moore, LLC, Los Angeles, CA - Product Designer

• Founded a lifestyle and creative brand providing thoughtful design, storytelling, and Personal Brand services for creatives and professionals, while also delivering UX and design solutions for corporate clients.

• Led end-to-end design for client websites, visual identities, and digital brand systems across web and mobile platforms, improving clarity and usability.

• Developed UX and creative strategies that boosted engagement, strengthened brand messaging, and increased client conversion.

• Built and maintained the brand’s online presence through campaigns and community outreach, growing awareness and driving new client inquiries organically.

January 2020 - January 2023
First Republic Bank, San Francisco, CA - Product Designer

• Designed mobile product dashboards informed by continuous research and usability testing, improving clarity and decision-making for customers.

• Communicated design intent visually and verbally to stakeholders, aligning user needs with business goals and driving consensus on product features.

• Embedded accessibility standards throughout the product development cycle, ensuring inclusive design practices and WCAG compliance.

• Partnered with engineering and product teams in agile environments to iterate quickly and deliver high-quality, user-centered experiences.

January 2019 - January 2020
Contract role
GAP, San Francisco, CA - Product Designer

• Delivered creative assets for customer-facing initiatives, ensuring cohesive and engaging experiences.

• Collaborated with Lead Product Designer to iterate and implement the brand’s visual identity and website concepts.

• Developed innovative design solutions informed by marketing insights, strategy, and target audience needs.

• Maintained visual consistency across all outputs through design guidelines and documentation.

• Translated marketing and product insights into actionable design decisions in daily cross-functional collaboration.

February 2018 - January 2019
Contract role
JPMorgan Chase, San Francisco, CA - Product Designer

• Led design for Chase Bank’s first native Android app, adapting the iOS experience to Material Design standards.

• Conducted user testing and analytics to identify friction points and improve key financial workflows.

• Improved accessibility, performance, and visual consistency, increasing customer satisfaction.

• Collaborated with product and engineering teams to implement scalable design patterns for future releases.

March 2016 - January 2017
Xome, Seattle, WA - Senior UX Designer
Contract role

• Designed mobile-first personas, journeys, and prototypes that clarified home search and financing workflows for customers and streamlined collaboration across teams.

• Collaborated in agile environments to communicate and implement design specifications, accelerating feature delivery and reducing development friction.

• Iterated rapidly based on internal and customer feedback, championing end-to-end UX thinking that enhanced usability and adoption.

July  2015 - February 2016
Alaska Airlines, Seattle, WA - Senior UX Designer
Contract role

• Designed mobile, web, and airport kiosk experiences, and the first Apple Watch release, enabling passengers to access flight info, boarding notifications, and loyalty interactions on wearable devices.

• Led the design of “Day of Experience” kiosks, streamlining check-in, boarding, and loyalty workflows for a seamless traveler experience.

• Partnered with data and product teams to iterate quickly based on user feedback, improving adoption, engagement, and overall satisfaction.

• Developed scalable design components and documented usability standards adopted across multiple platforms.

May  2014 - June 2015
Comcast, Philadelphia, PA - Senior UX Designer
Contract role

• Designed and optimized the customer portal and internal HR mobile app, improving onboarding, navigation, accessibility, and performance.

• Unified design systems across Comcast and NBC to ensure visual and functional consistency during the Comcast–NBCUniversal merger. 

• Conducted user research and usability testing, reducing task time by 30% and driving higher user adoption.

• Delivered WCAG-compliant, responsive experiences that improved satisfaction and engagement company-wide.

Fashion Institute of Technology
2002-2006

Major: Graphic Design
Minor: Menswear Design